LODGERS’ TAX FOR THE ARTS TARGET IMPACT SUPPORT
See Bid/RFP documents for additional submission details.
Funding for this program is authorized by the City of Santa Fe Ordinance No. 1987-45, which
earmarks a portion of the Lodgers’ Tax for the “promotion and advertising of non-profit
attractions and nonprofit performing arts in Santa Fe.” NMSA “Lodgers’ Tax Act” (3-38-21)
authorizes a municipality to use tax proceeds to defray costs of advertising, publicizing and
promoting tourism attractions within the area. Therefore, eligible organizations must play a
role in promoting tourism and apply the funding received primarily towards the project’s
promotional, advertising and marketing costs. All projects must take place between the
effective date of the contract (anticipated to be July 1, 2020 and June 30, 2021).